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Showing posts from December, 2022

Marketing - Five Ways to Develop a Marketing Plan

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The majority of service company owners don't have any kind of marketing strategy. Instead, they haphazardly and infrequently engage in what they label as marketing activities even though there isn't a strategy behind them. They desperately grab onto a marketing initiative when they get alarmed that they don't have enough customers and that their revenue is declining. It does not have a plan, however.  According to Darren Seigel Galveston , It is impossible to maintain continuity. Their marketing writing lacks a clear message. Additionally, they get few or no results. Here are a few things to consider the next time your business is faced with such a situation. 1. Make a marketing strategy. Plan and spend a few hours considering how you will market your company over the coming year. How will you proceed? When will you complete it? How will it function? How will you respond? How will you phrase your marketing writing? Where are you headed? Who are you hoping to attract as clie